The Full List of AI Visibility Tools (2026): 316 Tools Compared

There are now more than 300 tools that track how brands appear in AI answers. We checked 316 of them on their own websites in October 2026, and this is the full list: what each tool does, what it costs, and who it is for.

To filter and sort the main 136 tools by category, price and customer type, use our directory of GEO and AI visibility tools. The 180 smaller tools are in the long-tail list.

What counts as an AI visibility tool

An AI visibility tool runs questions through AI assistants such as ChatGPT, Perplexity, Gemini, Claude, Copilot and Google's AI Overviews and AI Mode. It then reports whether your brand is mentioned, which sources are cited, and how you compare with competitors. Many also suggest or make fixes.

The category has too many names. "GEO" (generative engine optimisation) comes from a 2023 Princeton and IIT Delhi paper and is the startups' word. "AEO" (answer engine optimisation) is the analysts' word: Gartner, Forrester and G2 all use it. "AIO" is ambiguous, because it also means Google AI Overviews. Searchers mostly type "AI SEO". They all describe the same market.

How to read this list

• Every tool was checked on its own site on 24–27 October 2026: is the product live, and does it actually track brands in AI answers?
• Prices are copied as published, in the vendor's currency. "Custom pricing" means demo only; "See vendor site" means self-serve plans exist but the price wasn't readable.
• Tools are grouped by what they do, not by size. The biggest and best-documented come first; 180 smaller tools are listed by name at the end.
• Feature claims are the vendors' own, not hands-on test results.

The market in numbers

AI visibility became a crowded venture market in under two years. We count 316 live tools, more than $640M of disclosed startup funding, and six acquisitions since October 2025.

Profound alone holds about half of the disclosed money: $335M of roughly $641M raised by the 17 startups below.

Disclosed rounds to 26 October 2026, from company announcements, Dealroom and press. Euro rounds converted at about 1.15. Peec AI excludes a reported but unconfirmed 2026 round.

The six acquisitions, newest first:

The analysts have caught up too. Gartner's first Market Guide (March 2026) names 14 representative vendors, and Forrester's Q3 2026 landscape covers 28. G2's AEO category grew from 7 products to more than 150 in its first ten months. Market-size estimates don't agree: the Gartner-cited figure is $481M in 2024 rising to $729M by 2031, while others run as high as $2.7B.

How to choose: four kinds of tool

Most buyers need one of four things, and the tool type follows from which one.

What to check before you buy:

• Engines, and how they are read. Does the tool read the consumer app (what users see) or the API? Surfer's study found only 15–32% overlap in the brands each returns.
• Runs per prompt. AI answers change from run to run. A tool that samples each prompt many times (Evertune samples up to 100) gives steadier numbers than one run a day.
• Price per prompt, not per plan. Entry plans range from 15 to 500 tracked prompts, so a cheap plan can cost more per question.
• Markets and languages. Many entry plans cover one country.
• What happens after the dashboard. Recommendations, content, technical fixes, or nothing.
• Exports and integrations. API, Looker Studio, GA4, Search Console and, increasingly, MCP so AI assistants can query the data directly.

GEO optimisation platforms (39 listed here)

These tools measure your AI visibility and then act on it. They write or fix content, change what AI crawlers see, run agents and, in some cases, buy ads inside AI answers. This is where the money is: Profound, Bluefish, AirOps and Brandlight alone have raised close to $500M.

A further 81 smaller platforms of this type are listed in the long tail below.

AI visibility monitoring tools (51 listed here)

Monitoring tools track where you appear in AI answers and leave the fixing to you. This is the most crowded part of the market and the cheapest: most self-serve plans cost $25–$100 a month. Peec AI is the mid-market leader, with more than 3,500 customers.

A further 91 smaller monitoring tools are listed in the long tail below.

SEO suite and incumbent modules (39 listed here)

Most established SEO, local, social and analytics platforms added AI visibility in 2025–26. They are shallower than the dedicated tools, with fewer engines and fewer prompts, but often come free with a plan you already pay for. Adobe bought Semrush for about $1.9B in a deal that closed in April 2026.

Eight smaller suite add-ons are listed in the long tail below.

Persona-based AI visibility tools (7)

A small group of tools ask AI assistants questions as a specific buyer, such as a CFO comparing vendors or a first-time parent choosing a pram, and show how the answers change. That matters: Berlin agency Radyant found that adding a role to a prompt moved a brand's visibility by up to 24 percentage points.

Several larger platforms offer persona settings as one feature among many: Scrunch (3 personas on its entry plan), Promptwatch, Meteoria, Brandi and HubSpot AEO (via XFunnel).

Regional and vertical specialists

Outside the US, local tools often win on language and market coverage. Japan has the deepest local market, with 11 domestic tools. Other tools specialise by type of business rather than by country.

Adjacent tools: the layers around AI visibility

About 45 more products shape AI visibility without being trackers. They control what AI crawlers can read, feed product data to shopping agents, monitor press coverage, or sell the raw answer data the trackers are built on. They're not counted in the 316 above.

GEO agencies and services (36 profiled)

If you'd rather buy the work than the tool, most large search and PR agencies now sell a GEO service. Few publish prices. Those that do charge from $599 a month (GetCito) to six figures a year, and most of those retainers sit an order of magnitude above the software. Several also sell one-off audits, such as Arobis AI's at $399 and Re:signal's from £10,000.

Also offering GEO services, not reviewed in detail: Radyant (Berlin), Persona Institut (Germany), Obsero (UK), Algomizer, Passionfruit, XLR8 AI, Viziquo, RecoProof and Cluo. Builtvisible was checked and left out: its site shows no AI search offer since its 2025 acquisition by Brave Bison.

The long tail: 180 smaller tools

These tools are live and do track AI visibility, but most are new, small, or thinly documented, and many have few or no reviews. Treat this as a directory, not a recommendation. You can search and filter them, including Shopify apps only, in our long-tail tool list.

GEO optimisation platforms (81): 40rty (AgentIQ), Addlly AI, AEO Vision, AI Rankia, AI Ranking (SellOnLLM), Airefs, AirPulse.ai, Aiso, ALLMO, Ansvisor, Asky, Attensira, Atyla, beket.ai, BlueJar AI, BotRank.ai, BrandPeek, Briljant.nl, Ceyo AI, Chosenly, CiteCycle, CiteLadder, Citeme, Citetail, Citewise, Creaitor, CueScout, Dageno AI, Emberos, EnGenius, Erlin, Finseo, FixAEO, FoundGPT, GenScore, GEO Toolbox, GeoCompanion.ai, GeoGenie, Gist GEO, GoVISIBLE, GrackerAI, HeyAmos, Hikoo, Hordus, iGEO, ipe AKARUMI, KeyTrends.ai, KIME, KNWN, ktau, Lantern, Maxeo, MediaReach DolphinX AIO, Mento, Minddex, monroya.ai, Open Forge AI, OptimizeGEO.ai, Opttab, Orchly, Paprik AI, Proofsource, Rank++, RankAI, RankBee, RankMonster.ai, Ranqo AI, Reachd.ai, Rivo.ai, Searchify, Serplock, ShelfSight, Slate, Strajist AI, ThriveStack citedby, Veesie, Visby, Visiby, Wanokuni Brand UP, Wrenda, xSeek

AI visibility monitoring (91): AI Rank Checker, AI SEO Tracker, AI Sightline, AiCarma, AIsearchIQ, AIVisibility.io, Answerlume, AppearOnAI, Ayzeo, BIKMA, blinq, BotScope, BrandAxis, BrandEcho, Brantial, C3reve GEORank, Cairrot, Cited (AgentM), CitedSpy, CiteTrack AI, Cuemarc, detectabli, DigestSEO, Doppler, elelem, Essio, Fairtech SourcePick AIO, Feedforce Answer IO, Findrix, First Answer, Franixo, Geneo, GEO Metrics, GEOly, Geometrika, GeoRankers, GeoSnake, Guzu, Heeb.ai, Highlighted, Insites, Intelexus, Limy, LLM Insight, LLM Scout, LLM SEO Monitor, LLMClicks.ai, LLMConsole, LLMEO, LLMtel, LLMwatcher, Lumentir Answer Insights, MentionLab, MentionRank, MentionSweep, Nalqerio, NetRanks, Nuggt, Pallix, AI Peekaboo, PIA Media AI Voice, Platta SUPER ACT, PositionBird, Presenc AI, PromptRush, PromptScout, PromptSignal, RankLens, Revere, Riff Analytics, Search Visibility, Seen-By.AI, Seeqer, Seerly, Sellm, SERPrecon, ShortlistedYet, Signum.AI, Siteline, SiteSignal, SORN AI, Tesseract (AdLift), Texta, Trackerly, TrackGPT, Traqer, Vaylis, Vercite, VisibAI, Visibly AI, ZeroRank AI

Suite add-ons (8): Antropus, ForgR, Local Glyph, RanksPro, Serpair, thruuu AIO Monitoring, WP SEO AI, Zutrix

How this list was built

• Discovery: G2's AEO and AI Search Visibility categories, Capterra, Product Hunt, the Y Combinator directory, funding news from 2025–26, the Gartner and Forrester vendor lists, the Shopify App Store, about 40 published tool roundups, and searches in Japanese, German, French, Spanish and Italian.
• Verification: every tool's own homepage and pricing page, checked 24–27 October 2026. Tools whose sites were dead, parked, redirected elsewhere or blocked our checks were left out.
• Left out on purpose: tools that were acquired and merged (Hall into Tracksuit, XFunnel into HubSpot, Meridian into Searchable), shut down (Lorelight), or not yet live. Also left out: about 25 tools whose sites we couldn't verify, and generic AI writers that only mention AI search.
• What this list is not: a test. Features and prices are as each vendor published them, and prices in this market change monthly. G2 alone lists around 700 products in the category, many of them general SEO or writing tools, so a handful of real ones will be missing. Corrections are welcome.
• Disclosure: ZIO works in this market. We build persona intelligence for AI search, and ZIO is not included in this list. No vendor paid to be listed. Sponsored listings, if we ever add any, will be clearly marked.
• Corrections: if your tool is missing or a detail is wrong, email info@zio-ai.com and we will update the list.

Where current tools still fall short, from sampling to attribution to AI agents, is covered in our analysis of five gaps in current AI visibility tools.

Sources

• Gartner, Market Guide for Answer Engine Visibility Tools (Mar 2026)
• Forrester, The AEO Technologies Landscape, Q3 2026
• G2, growth of the AEO software category
• Dealroom, GEO startups funding chart
• Aggarwal et al., "GEO: Generative Engine Optimization" (2023)
• Adobe completes Semrush acquisition
• Sitecore acquires Scrunch
• Profound Series D
• Peec AI passes $10M ARR
• Surfer, API vs scraped AI answers
• Tool directories used for discovery: LLMrefs AI SEO tools list, GEO Tool Index, Geodeck, Ansvisor, Fourward GEO agencies
• Each tool's own site is linked from its name above.